Suppose you are going to list your home.. How do you make a knowlegdable decision of which realtor to hire...
Here's the scenario...you just interviewed 3 local realtors in town... They each came to your home, gave you a market analysis of your property and presented their excellent credentials and qualifications. You seen to have a good rapport with all of them... How do you choose the best realtor?
Its easy- put their names in a hat and pick one...
Just kidding... Research shows that best choosing a realtor that has the most internet presence will sell your home faster... How can you verify if a certain realtor is technological advanced? Google their name or even the town you live in and see if their website appears on the first few pages Since 85% of the buyers begin their search on the internet, there should be a requirement that your agent needs to be internet savvy. 
Do any of the realtors you just interviewed have their own blog, members of Active Rain, use Craigs list, Backpage or Twitter? If the realtor you are interviewing rolls their eyes indicating they do not have a clue , you will know that they aren't on the cutting edge of technology, and not up to date on all of the possible ways to market your property.
Seller's you are in the driver's seat and you need to choose the best realtor in the area who will be do the best job for you!
This is strategy 5 in my series or tips for selling/ buying your home. If you would like to read my previous posts in my strategy a week series, I have include them below for your convenience.
Strategy 4 -How does a buyer find the best deal
Strategy 3 Real estate Marketing 101 the good ole fashion way
Strategy 2- Why you should hire a local realtor when buying a home?
Strategy 1- Why you should take pictures of your home in all seasons
If you want more information regarding specific real estate sales in the Buffalo Grove, Long Grove, and Lincolnshire area, please do not hesitate to call me at 847-602-5435 , email me at info@buffalogrovehomes.com or check out my website at www.buffalogrovehomes.com or www.buffalogroveareahomes.com . I can help you in the purchase or sale of a Buffalo Grove Condo, Buffalo Grove Townhouse, Buffalo Grove single family home or a Buffalo Grove rental. I am available 24/7 to make appointments!
Love this....I see a lot of those rolling eyes when the topic comes up among realtors...
ps...I love long grove, haven't been there in years...do they have anything special at Christmas time?
I thought they all do it already. I ask people how they found us and they say "on the Internet". I guess they all read your blog (LOL)
good tips for sellers -- and reminders for us - me - to stay on top of the technolgical curve and establish a strong internet presence. thanks -
I tell prospective clients to Google all the agents' names and check the number of hits because we have to market ourselves as well as our listings. Got just 5 hits? Bad show. Got a few thousand? Now we're talking!
The web marketing is crucial - that said, I never heard of Backpage! I will have to Google that.
Good suggestions. I do spend alot of time on my web marketing - just now I have to prove it to the sellers.
Pat- Long Grove is beautiful in the winter. Check out the details below....
CLICK ABOVE
Long Grove Holiday Festivities
Celebrate the Season!
November 15, 2008 to January 1, 2009
The magic of the holiday season comes alive in Long Grove from mid-November until January 1 with a full schedule of family-friendly activities, including horse-drawn carriage rides, visits with Santa, live reindeer, live entertainment, and more.
John- good point- this is for those that don't find you on the internet
Brilliant tipe and it helps us also to take a look at ourself and not slack off.
Thank you.
Best to you and yours.
I use the power of Google in my presentations all the time. I simply open the laptop and use keywords to show them how I can expose there home to more buyers. Then I invite them to do the same with other agents they are considering.
Judy,
I read Mary's comment with interest:
I tell prospective clients to Google all the agents' names and check the number of hits because we have to market ourselves as well as our listings. Got just 5 hits? Bad show. Got a few thousand? Now we're talking!
I've got to brush up on how to do this!
Mike in Tucson
Alexandra- I read an article about the millenial generation... and in order to try to keep them as clients, you have to keep up with what they are doing and how they want to find their perfect home. ... whether it be facebook, twitter, text messaging etc. Don't get left out in the cold
Mary - I found Back Page, because when I googled my town name, it came up on the first page. Its like Craigs List and has higher google power. Always keep up one step above your competition
Eileen- a power point presentation is always good... If you want to email me, I can send you mine.
Timothy, the more technological you are, and can prove it to your clients, the better it is to obtain more clients and sell more houses faster. Active Rain... is really instrumentail in this process
Laura, great idea... I do that too and it is very impressive.
Mike- I don't think she means hits, I think she means back links?
Judy,
Thanks for the guide.....a tool to be used over and over again.
Judy- Well stated... it makes sense- one of the greatest things a listing can have is exposure. Those who can increase the quantity of potential buyers by expanding the visibility of the listing have to be given good consideration.
Dan- thanks for visiting.. I'm glad you find it useful
Chuck- thats a wondeful way of putting it.. can I reblog your comment? lol
Judy - This looks likean excellent series. No wonder it resulted in a listing.
"If the realtor you are interviewing rolls their eyes indicating they do not have a clue , you will know that they aren't on the cutting edge of technology, and not up to date on all of the possible ways to market your property. "
Things are changing quickly. A year ago, what was the cutting edge is now standard practice. What was "bleeding edge" last year is not cutting edge. Things are moving quickly and it's tough to keep up, but keep up you must.
I do think, however, that the large majority of the Active Rain community does represent a subset of real estate's most technologically aware. Many of these conversations and blog posts that are common discussion here would draw confused looks at many a local real estate office. So, I think it is easy to get a distorted view of what ALL know based on what SOME know.
In that regard I'd imagine the rolling eyes to not be an uncommon reaction.